] An old battery stalwart is hoping to ride the wave of a
] new portable power technology with an investment in a
] young, upstart company.
] Gillette Co. is betting that fuel cells running on
] alcohol will give batteries and rechargers a run for
] their money. The Boston company has formed a strategic
] alliance with MTI MicroFuel Cells Inc. to develop fuel
] cells for consumers.

I wasn't aware that Gilette owns owns Duracell.

BostonHerald.com - Business: Battery maker becomes investor: Gillette bets future brings fuel cell use