] REDMOND, Wash.--Microsoft plans to introduce a news ] aggregation service for Web logs and to develop a social ] networking product, a company executive said on Friday. ] ] Speaking at the company's annual online advertising ] conference, Yusuf Medhi, MSN's corporate vice president ] of information and merchant services, spoke about the ] company's "big investment" in search. He highlighted ] MSN's recent release of a search toolbar for the browser ] and its new News Search, which aims to deliver more ] relevant results using personalization. ] ] In addition, he flagged planned Web log and ] social-networking products, and said the Microsoft ] division plans to develop natural language-processing ] algorithms. This technology would permit visitors to ask ] questions such as "What's the highest mountain?" instead ] of using simple keywords. Microsoft's aggressive search plans revealed - News - ZDNet |