Over the last several months, a small group of web developers and designers have been hard at work perfecting a method to insert rich typography into web pages without sacrificing accessibility, search engine friendliness, or markup semantics. The method, dubbed sIFR (or Scalable Inman Flash Replacement), is the result of many hundreds of hours of designing, scripting, testing, and debugging by Mike Davidson (umm, that's me) and Mark Wubben. Through this extensive work, we, along with a invaluable stable of beta testers, supporters, and educators like Stephanie Sullivan and Danilo Celic of Community MX, have completely rebuilt a DOM replacement method originally conceived by Shaun Inman into a typography solution for the masses. It is this technology which provides the nice looking custom type headlines you see on sites like this one, Nike, ABCNews, Aston Martin, and others. We've released sIFR to the world as open source, under the CC-GNU LGPL license, so anyone can use it free of charge.
