] In order to promote wireless networking, Intel is
] dedicating an entire advertising campaign to its Centrino
] processors
]
] Intel on Monday will begin coaxing notebook buyers to
] "unwire" as part of a new, multimillion-dollar ad
] campaign designed to introduce the Centrino family of
] chips.
]
] Intel, which plans to introduce the new chip family at a
] 12 March event in New York, will kick off the Centrino
] campaign with teaser TV ads.

ZDNet |UK| - News - Business - Story - Intel ad campaign cries 'Unwire'