The pornographers’ progress with HD may also be somewhat slowed by Sony, one of the main backers of the Blu-ray high-definition disc format. Sony said last week that, in keeping with a longstanding policy, it would not mass-produce pornographic videos on behalf of the movie makers.

And Sony shoots thenselves in the ass again. It may not be everyone, but there is a large segment of the population that buys porn (see the $3.6 BILLION figure noted a few paragraphs later) and those are people who won't get Blu-ray, they'll get HD-DVD. Sont lost the VHS-Beta war by forcing a proprietary format on companies that didn't want one. They're positioned better to try it this time by owning their own movie studio, but I don't think that's enough to cover both people who don't want to adopt Sony's rules for publishing and losing the porn business.

Beta was by far a better technology, the resolution in 1975 was better than DVD is now, but they lost, badly. They made the same mistake with their "memory stick" mess, seemed to get it right with the PS1 and PS2, but they're back to their original screw up again here.

In Raw World of Sex Movies, High Definition Could Be a View Too Real - New York Times