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Popular cereal is a drug, US food watchdog says

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Popular cereal is a drug, US food watchdog says
Topic: Health and Wellness 6:29 pm EDT, May 13, 2009

"Based on claims made on your product's label, we have determined that your Cheerios Toasted Whole Grain Oat Cereal is promoted for conditions that cause it to be a drug," the FDA said in a letter to General Mills which was posted on the federal agency's website Tuesday.

I'm not sure which part of this is funnier. The FDA calling Cheerios a drug, or the fact that the way General Mills advertises it makes it fall into that category.

Which is this? Governmental overreach, or a straight slapdown on advertising claims overreach? I'm going to say mostly the latter. :)

Popular cereal is a drug, US food watchdog says



 
 
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