] The Long Tail is about the shift from hits to niches. ] Several readers have asked what this means for the future ] of mass (hit-driven, mainstream) culture in America. ] The short answer is that it will not only get less mass, ] but that this is a trend that's already well underway. This long tail blog is very good. Worth following possibly. [ Yes, the original article in wired is excellent, and this blog is a continuation of the examination begun there. I think there's a lot of interesting thoughts to be had in this area. -k] The Long Tail Blog |