Bahahahahaha! I'm about as likely to downgrade to their mp3 player as I am to go back to a PC. Ain't gonna happen Mikey...

SAN FRANCISCO (Reuters) - Dell Inc. (Nasdaq:DELL - news) is running a promotion that gives customers $100 off on some of its Dell Digital Jukebox music players if customers send in to the No. 1 personal computer maker their old Apple iPods to be recycled, the company said on Wednesday.
The mail-in rebate offer applies to Dell's 15-gigabyte music player, which carries a regular price of $199, said the Round Rock, Texas, company. The player has a battery life of about 20 hours, about two times that of Apple Computer Inc.'s (Nasdaq:AAPL - news) market-leading iPod, Dell said.

[ Indeed. I hear people deride the Cult of Mac psychology and the way in which Mac users tend to see their Apple kit as part of a lifestyle, whereas the pragmatic PC users treat their systems as tools. I'm no zealot... i believe in the right tool for the job, which isn't always gonna have an apple on it. But for me, it *is* a lifestyle choice. It's me saying, "I value style, design and the experience every bit as much as i value the end product of my efforts." It's why i'd have art on the wall of my home, if i could afford it, and nice stylish furniture... because i desire more than the plain pragmatic use of a wall as a separator. Maybe I'm pretentious, but it's a quality of life thing, and yeah, my computer, which i use for a very noticable percentage of my life, needs to reflect those same features, if it's within my means. Fortunately, my powerbook gives me great pleasure to use, beyond getting the basic task done. -k]

Dell Offers $100 Rebate for Old Apple iPods