IconoclasT wrote:
] w1ld wrote:
] ] ] Brian Maxwell, founder of the multimillion-dollar
] ] ] PowerBar empire and a former world-class marathon runner,
] ] ] has died of a heart attack, friends said. He was 51.
] ]
] ] hmm.. He must been eating too much of his own product.
]
] It's Jim Fixx deja vu all over again. To those of you too
] young to know that name, He was the Marlboro smoking marathon
] runner and author who popularized the sport of running; his
] 1977 bestseller The Complete Book of Running, is credited with
] helping start America's fitness revolution. He died of a heart
] attack while running in 1984.

I remember all to well Jim Fixx "Mr. Grape Nuts" keeling over from a coronary back in '84. Though I didn't know he was a smoker!?!? What the fuck is that all about? Reminds me of a meme a few weeks back where one 'tard said "cure lung cancer and we can smoke safely". Jim Fixx must have thought "Since I'm a athlete, I can smoke all I want and its a wash."

Guess not Jim. -LB

RE: CNN.com - PowerBar founder Maxwell dies of a heart attack - Mar 20, 2004