] Ikea has apologised after accidentally naming a child's
] bunk bed after an obscene German expression.
]
] The Swedish firm didn't realise the problem until after
] the £110 bed went on sale across Europe.
]
] The wooden bed is called the "Gutvik" which means "Good
] f***" in German.

Why market research is so important.

Ananova - Ikea's new bed shares name with German obscenity