"The deals involve distributing Listen.com's Rhapsody online music service to Hughes Electronics' DirecTV Broadband and AOL Time Warner's Road Runner high-speed Internet services. For DirecTV and Road Runner, the deals will allow the services to offer an added perk for their existing subscribers and possibly an incentive to lure new subscribers. "

Selling music to lure subscribers to broadband...

Listen.com inks broadband deals - Tech News - CNET.com