"The Internet has turned out to be more of a souped-up telephone than a delivery vehicle for media and entertainment. The most far-reaching impact lies in the rhythms and habits formed by daily use of the Web's interactive features. "This is an audience that wants to make their own schedules." "The move from passive to a more active paradigm in consumer behavior is where the new media has had the greatest impact. "The media ... is very good at satisfying generic interests but isn't good at satisfying each individual's very unique, specific interest." Investors May Have Repudiated the Internet, but Consumers Have Not | 
