Coca-Cola Deleting ‘Classic’ From Coke Label - NYTimes.com
Topic: Miscellaneous
3:08 pm EST, Jan 31, 2009
It was “a humbling experiment,” Donald Keough, Coca-Cola’s president, said at the time. “Some cynics say we planned the whole thing. The truth is, we’re not that dumb, and we’re not that smart.”
This quote appeard somewhere in Negativland's Dispepsi
