Rather boring business bullshit, until I got here: ] A: I'll ask you: What was the last major innovation that you ] saw in printing? ] ] Q: Inkjet? ] ] A: How long ago was that? What's actually going on is ] (that) in each product cycle, they move you to a new ] product, and you have to then buy new cartridges for that ] new product. If you could use your old cartridges, that's ] good, that's a benefit. But fundamentally, you can't use ] your old ones anymore, so now they've moved you to a new ] one. Well that innovation, that R&D, they've spent it to ] lock you in again and to force you to buy ink at ever- ] higher prices. That's what's actually happening. So the ] question is how is that ever going to change? It'll ] change when somebody has a different model. DELL's new CEO Kevin Rollins |