inignoct wrote:
] [edit] i'll leave my original post below, but take w/ grain of
] salt. this is the NY Post after all, and i've seen no
] corroboration yet. perhaps i got over excited
] [/edit]

That would be the correct answer. NYPOST is sort of like the National Enquirer. I can't beleive Slashdot also picked this up.

Follow the link here for the MCD press release.

Even if there IS a deal between MCD and Apple it will be a cold day in hell before either Pepsi or MCD pays full price at volume 1 billion, or even 100 million. Its not even a matter of why pay full price when a deal could easily be negotiated, its a matter of the numbers being off the chart. This would probably be the most expensive marketing campaign of all time.

We're talking about $990 million dollars here. This would suck up almost all of their free cashflow. Last year the company's total annual advertising expenditures were $647.6 million.