] Weblogs are going Googling.
] Google, which runs the Web's premier search site, has
] purchased Pyra Labs, a San Francisco company that created
] some of the earliest technology for writing weblogs, the
] increasingly popular personal and opinion journals.
] The Thursday buyout is a huge boost to an enormously
] diverse genre of online publishing -- also known as
] ``blogging'' -- that has begun to change the equations of
] online news and information.
] Weblogs are frequently updated, with items appearing in
] reverse chronological order (the most recent postings
] appear first). Typically, they include links to other
] pages on the Internet, and the topics range from
] technology to politics to just about anything you can
] name. Many weblogs invite feedback through discussion
] postings, and weblogs often point to other weblogs in an
] ecosystem of news, opinions and ideas.