Everything old is new again, when you reinvent the wheel. It's merely coincidental that your new wheel looks a lot like some wheels from five years ago.

Initial Task: Rethink and reinvent online social networking

Refined Focus: Discover the user needs related to social networking and explore how a unified social network service can enhance their experience.

Prototype Goal: Create a system for users to seamlessly share, view, and respond to many types of social content across multiple networks.

Gee, sound familiar?

Socialstream is a system where users can seamlessly share, view, and respond to many types of social content across multiple networks. It is the result of a rigorous user-centered design process that involved formal research and evaluation with over 35 participants and weekly critiques from clients and colleagues.