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This page contains all of the posts and discussion on MemeStreams referencing the following web page: Dan Rather Takes On Network News. You can find discussions on MemeStreams as you surf the web, even if you aren't a MemeStreams member, using the Threads Bookmarklet.
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Dan Rather Takes On Network News
by possibly noteworthy at 5:52 am EDT, Jun 13, 2007 |
On Monday morning, Rather sparked controversy when he said CBS executives have attempted over the past year to lure viewers to the "CBS Evening News" -- which has plummeted in the ratings -- by "dumbing it down and tarting it up." According to Rather, CBS decided that to get younger viewers to watch the news, it has to be more fun, more upbeat, more entertaining. In other words: The news had to stop being the news. The news had to start being the "Today" show. Or something very much like it.
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RE: Dan Rather Takes On Network News
by Decius at 1:38 pm EDT, Jun 13, 2007 |
possibly noteworthy wrote: On Monday morning, Rather sparked controversy when he said CBS executives have attempted over the past year to lure viewers to the "CBS Evening News" -- which has plummeted in the ratings -- by "dumbing it down and tarting it up." According to Rather, CBS decided that to get younger viewers to watch the news, it has to be more fun, more upbeat, more entertaining. In other words: The news had to stop being the news. The news had to start being the "Today" show. Or something very much like it.
Do young people watch the "Today" show?! |
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RE: Dan Rather Takes On Network News
by k at 3:55 pm EDT, Jun 13, 2007 |
possibly noteworthy wrote: On Monday morning, Rather sparked controversy when he said CBS executives have attempted over the past year to lure viewers to the "CBS Evening News" -- which has plummeted in the ratings -- by "dumbing it down and tarting it up." According to Rather, CBS decided that to get younger viewers to watch the news, it has to be more fun, more upbeat, more entertaining. In other words: The news had to stop being the news. The news had to start being the "Today" show. Or something very much like it.
Props to Dan for saying so. The news is anything but anymore. |
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