Most people think the way deals work inside a VC firm is that the opportunity comes into our firm, we meet with the team, we talk about it, we do some research (due diligence), we have some more meetings, we do some more research, and then we make a decision, and either invest or pass on the opportunity. And that is true for many, possibly even most of the opportunities that come into our firm.

But there is another approach and I like to call it hanging around the rim. We like to source our opportunities directly which means we go out and find the most interesting companies working in the markets we find interesting. And about half the opportunities we consider are sourced directly by us.

"Hanging around the rim". Nice.