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This page contains all of the posts and discussion on MemeStreams referencing the following web page: Interview with Michael Schrage. You can find discussions on MemeStreams as you surf the web, even if you aren't a MemeStreams member, using the Threads Bookmarklet.

Interview with Michael Schrage
by noteworthy at 11:37 pm EST, Feb 28, 2006

Business schools are like pathologists: we do our best work with dead patients.

The amount of money you spend on research and development has little to no correlation with the quality of any kind of innovation that you do. The idea that more time or more money equals a better result is delusional.

So stop griping about VC funding!

You know, you're in real trouble as an organization when you won't conduct a cheap experiment to learn something important about your business, your profitability, and your customers.

[In order to innovate,] you have to have an internal economy where there are appropriate rewards and incentives for collaborating, and appropriate disincentives for not collaborating.

This is an interesting perspective I haven't seen before:

Google isn't a search company, it's an instant search company. What Google has done is like what McDonald's has done. The speed is built in. It's implicit to the value, and we're kidding ourselves if we try to focus on the search aspects of Google and downplay the immediacy and speed aspects of Google.

This last part is primarily of personal interest:

... The other book I'm interested in doing is about innovation as an act of persuasion: it's not just act of creation, it's an act of persuasion, and I'm very interested in the role of demos as a medium of persuasion in getting individuals and institutions to explore or commit to innovation.


 
 
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