EchoStar Communications Corp., the second-largest U.S. satellite-television provider, said a 125- person town in Texas changed its name to DISH, the company's stock ticker, in exchange for free TV services.
Clark, Texas, legally changed its name to DISH yesterday at a city council meeting, Mayor Bill Merritt said at a press conference today. EchoStar in August made the offer of free programming for 10 years to a U.S. municipality willing to rename itself.