] Speculation has been growing that Sony (NYSE: SNE), one
] of the main proponents of the Blu-ray standard, has been
] extending an olive branch to the archrivals in the HD-DVD
] camp. Incoming president Ryoji Chubachi has now said on
] several occasions that he thinks consumers' interests
] will be best served by a single format and that he is not
] above "integration or compromise." In January, the
] company had also said that a format war is not in
] consumers' interests and that the possibility of uniting
] the competing formats was not out of the question.