Nick Carr's book-length version of the infamous HBR article is due out some time this month. Add it to your shopping cart when you pick up The Confusion. On second thought, forget it -- don't waste your time. IT doesn't matter. In May 2003, I published the article "IT Doesnt Matter" in the Harvard Business Review. Called "the rhetorical equivalent of a 50 megaton smart bomb," the article challenged the conventional wisdom that information technology has become increasingly important as a strategic weapon in business. Since then the debate over my ideas has only intensified. In this book, I offer a deeper analysis ...; I lay out a new framework ...; I examine other sources of advantage. |