w1ld wrote: ] ] Friends say the roots of his success lie in his lateral ] ] thinking - finding the true appeal of an object, often ] ] ignoring the traditional approach to design. Inspiration ] ] comes from almost anywhere. The original candy-coloured ] ] iMac had its roots in gumdrops. The popular transparent ] ] Apple mouse came from thinking about how drops of water ] ] sit on a flat surface. An angle-poise desk lamp helped ] ] inspire the new iMac. The see-through outer casing of ] ] recent iBooks came from the look that food has when ] ] wrapped in clingfilm. The iPod is like a cigarette pack ] ] for those addicted to music instead of tobacco. If you've got it, flaunt it? Isn't that what someone once said? This kicks ass :) RE: Who is Jonathan Ive and what kind of car does he drive |